The return has begun! Tourists, business travelers, and brands alike face a brave new world. Expectations and behaviors have shifted, social media adoption has accelerated, and brand trust is the major currency.
Travel, tourism, and hospitality brands have a long and exciting road ahead. Currently, there is huge pent-up demand from people wanting to get back into the world. Smart marketers must take advantage of this initial spike in participation to lay the groundwork for a sustainable and far-reaching path forward into the future.
Join TINT and Hootsuite as we discuss debut research developed in partnership with travel research experts at Phocuswright.
In this session, you will learn:
|✔️Emerging trends in travel and tourism marketing
|✔️Short-term and long-term impacts on traveler expectations and behaviors (and how to deploy the right messages)
✔️The importance of social listening to stay on top of potential issues & risk mitigation
✔️Why brand trust has never been more important
✔️A look into the future of social content affecting tourism marketing in the next year and beyond