On Demand
Marketing teams are facing uphill battles at every turn during this global pandemic. Successful strategies are built on 360-degree, end-to-end social media management – listening, sourcing content, planning, creating, promoting, engaging, and measuring results.
The unprecedented events of this year have created an opportunity for brands to discover that powering every part of their customer journey with high quality authentic content increases trust and converts customers to long-term brand advocates.
Join us to learn how Securian Financial, a leader in financial services since 1880, was able to plan, launch and use the power of Social Media and User-Generated Content to stay connected with their more than 19 million customers during Covid-19.
During this webinar we'll cover how to:
| ✔️Build trust and authenticity into your brand |
| ✔️Get buy-in from stakeholders in a highly regulated industry |
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✔️Launch global campaigns and web activations |
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✔️Manage UGC legal rights at scale |
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✔️Increase meaningful social brand engagement |
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✔️Leverage UGC across the entire customer journey |
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✔️Measure the ROI of User-Generated Content and Social |
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