We surveyed 500+ marketing and business professionals on the role of user-generated content (UGC) in their marketing and branding efforts.
The collected research and analysis in this eBook provide insights into how UGC is being increasingly utilized by marketers everywhere.
It's clear that today's marketer understands what UGC is and why it's important, but to set yourself apart and stand out as a UGC Marketing expert, you need learn how to effectively use UGC throughout your customer's journey.
The main priorities for today's leading marketeres
The top 3 challenges marketers are overcoming with UGC
Why 72% of respondents agree that user-generated content makes marketing more authentic
Download the full report to look over all the findings, analysis, and best-practice recommendations for incorporating UGC into your current and 2018 marketing efforts.